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Adobe AD0-E608 Exam Syllabus Topics:

Adobe Customer Journey Analytics Business Practitioner Professional Sample Questions:

1. Your marketing team requested a report showing customer purchases broken down by product categories over the last 12 months. After generating the report, you notice that the totals for some months are missing. Upon investigation, you discover that the date range filter was incorrectly set to the last 6 months. What should you do next?
Response:

A) Update the date range filter to include the last 12 months.
B) Create a new calculated metric for monthly purchases.
C) Reassign the report to a different campaign.
D) Enable dynamic date ranges in the report.

2. Which configuration should be applied when sharing reports with external business partners?
Response:

A) Data Masking Policy
B) Report Sharing Settings
C) Profile Integration Rules
D) Export Scheduling

3. Which steps should be taken to ensure that customer journey analysis results are accurate in Adobe CJA?
(Select two.)
Response:

A) Validate Profile Permissions
B) Use Predefined Data Views
C) Apply Data Retention Rules
D) Enable Identity Resolution

4. Which feature allows restricting report access to specific team members in Adobe CJA?
Response:

A) Report Permissions
B) Data Export Rules
C) Profile Identity Lock
D) Campaign Quotas

5. Your team needs a report on customers who made more than three purchases in the last 60 days. After creating a segment, you notice that the results are inaccurate. Upon investigation, you find that the purchase event filter is set incorrectly. What should you do to fix the issue?
Response:

A) Update the segment timeframe to the last 90 days.
B) Adjust the purchase event filter to include only "Order Completed" events.
C) Enable metric filters based on "Order Value."
D) Use a calculated metric to count unique orders.

Solutions: