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IBM M2020-645 Exam Syllabus Topics:

IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. Which statement should a sales representative listen for when positioning IBM Cognos BI to an IT project manager?

A) It is difficult to see into the overall performance of the supply chain.
B) We do not have the relevant data to make decisions on recruitment.
C) We are forced to be reactive, not proactive, to critical business situations.
D) New BI solutions are difficult to integrate with existing systems.

2. An existing Cognos BI customer has applications that depend on a previous version of Cognos (Series 7). They wish to migrate to IBM Cognos BI.
Which product most resembles their previous version and is likely to provide them with the easiest migration?

A) Business Insight Classic Mode
B) TM1
C) Controller
D) PowerPlay

3. What is the main purpose of ad hoc reports in IBM Cognos BI?

A) To provide an easy and simple way to create a report and interact with it.
B) To provide a point in time picture of performance based on an operational database.
C) To deliver stakeholders a personalized experience based on a single report authored by IT.
D) To provide a detailed view of the financial health across the business.

4. A prospect in HR is interested in the reporting capabilities of IBM Cognos BI, but in the past they have had trouble getting IT to pay attention to their needs.
What is the best way for the sales representative to respond to this concern?

A) Cognos allows organizations to select the appropriate roles that match their user behaviors.
B) The Cognos Workforce Performance solution is tailored to the specific needs of HR, without requiring IT to create these reports.
C) Cognos solutions are designed with the business user in mind, freeing up IT resources and promoting self-service.
D) Cognos was designed to take information from multiple applications and pull it together into a
single platform.

5. What is the major weakness of competing enterprise business intelligence solutions?

A) Narrow and limited BI coverage.
B) Poorly rated by industry analysts.
C) Limited implementation resources.
D) Patched and stitched architectures.

Solutions: