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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:

1. You just completed putting all the HTML and RPL into the Email Message Designer (EMD). You want to see how Responsys will render this code.
What should you do to see this?

A) Click the Render button.
B) Click the Version Test button.
C) Click the Preview button, which has the eye icon on it.
D) Select Workbook > Test.

2. How should you produce an Insight Report that gives you the total number of individuals (unique email addresses) who clickeda link in an email campaign in the first three days after it was sent?

A) Measure = Unique Conversions, Event Date = 3 days
B) Measure = Responders, Interval = 3 days
C) Measure = Total Clicks, Interval = 3days
D) Measure = Single Clicks, Sent Date = 3 days
E) Measure = Responders, Event Date = 3 days

3. You have a banner image in an HTML file with clickthrough reference. It is named acme_marquee.htm and you have uploaded it into a folder named LOGOS in your Content Library.You want to insert it into the HTML campaign document that has been uploaded to the Responsys Content Library into the HTML campaign document.
Which RPL code should you use to insert this document?

A) <document="${//all content/. . /acme_marquee.htm}">
B) <$insertdocument "cms : //contentlibrary/LOGOS/acme_marquee . htm">
C) <#include "cms : //contentlibrary/LOGOS/acme_marquee . htm">
D) <#assign banner="acme_marquee. htm"><#include "cms: //contentlibrary/ " + banner>

4. What must you create in order for Responsys to be able to track clicks on links in a campaign?

A) Link Table
B) Link List
C) Link Hashmap
D) Insight Link Report
E) Insight Link Hashmap

5. Your client wants to ensure that their Event Data Feeds are secure while the files are stored on the server.
What step should you take to encrypt the files?

A) Create new credentials specifically for the export job that no one knows and that passes the Responsys password integrity checker.
B) Import a private encryption key the customer created to be used when the export runs.
C) Create a Responsys security key in the Account Administration screen. Import this key when creating the export.
D) Import a public encryption key the customer created to be used when the export runs.

Solutions: