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Salesforce MCE-Con-201日本語 Exam Syllabus Topics:

Section	Weight	Objectives
Topic 1: Journey Builder and Automation	20%	- Journey Builder fundamentals 1. Entry sources, activities, and flows 2. Goal and exit criteria - Automation Studio 1. Data management and file transfers 2. Automation activities and scheduling
Topic 2: Discovery and Requirements	15%	- Gather business requirements 1. Identify technical requirements and constraints 2. Define business goals and KPIs - Solution design 1. Create a scalable solution architecture 2. Map requirements to platform capabilities
Topic 3: Content and Messaging	15%	- Email design and deliverability 1. Deliverability best practices 2. Content types and templates - Multi-channel messaging 1. SMS, push notifications, and other channels 2. Personalization and dynamic content
Topic 4: Data Management and Segmentation	20%	- Segmentation 1. Filters, queries, and SQL 2. Audience targeting and exclusion - Data modeling 1. Data extensions vs. lists 2. Contact model and data relationships
Topic 5: Concepts of Marketing Cloud Engagement	15%	- Technical architecture 1. Integration patterns with Sales/Service Cloud 2. Data model and relationships - Key terminology and concepts 1. Core concepts: journeys, messages, content, audiences 2. Marketing Cloud Engagement vs. other Marketing Cloud products
Topic 6: Analytics and Reporting	15%	- Advanced analytics 1. Data extracts and tracking 2. ROI measurement and attribution - Standard reports and dashboards 1. Journey and automation performance 2. Email performance and engagement metrics

Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版) Sample Questions:

Question #1

Northern Trail Outfitters社は、開発、ユーザー受け入れテスト(UAT)、本番環境用にそれぞれ別のMarketing Cloudアカウントを使用しています。同社は、本番環境に導入する前に、各環境で全ての自動化機能とカスタマージャーニーをテストしたいと考えています。
各環境間でデータ拡張機能とJourney Builder構成の移行を迅速化するには、どの拡張機能製品を使用すべきでしょうか？

A. セットの変更
B. 構成マネージャー
C. パッケージマネージャー
D. アリの移動ツール

Reveal Solution Discussion 0

Correct Answer: C 🗳️